Britt Midgette
Creative director,
experience designer
& design technologist
I lead creative direction, experience strategy and digital product design, along with the design systems, teams and operations that deliver them. I take work from the ambiguous end of a problem through to shipped code, AI and emerging technology included.
Work
Twelve selected projects: enterprise platforms, connected retail, themed entertainment, and products I designed and built myself.
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DropQ
Timed product releases with inventory that cannot oversell, ordering that holds under a spike, and a customer list the seller actually owns.
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NIPR
A fragmented insurance licensing platform where a single task could mean fourteen open screens, reorganized around the user’s journey into one g
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ADM
ADM is a global food and nutrition brand connecting supply chains, products and markets across six continents, operating at massive scale, with a worl
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MAC Cosmetics
A connected physical-digital store in Queens built on MAC Pass, Virtual Try-On and RFID-driven Tap & Try, delivering a 200%+ lift in digital engag
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CompTIA
CompTIA is a leading online IT training and certification platform helping people build technology careers through certifications and guided learning
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Tiny CRM
An AI-powered CRM built for the person running several businesses at once, not for a sales department. Designed and built end to end.
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Under Armour
Experience strategy and concept development for a Human Performance Center, and two pilots (Armour Bar and Map My Run) exploring what a
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Artifact Intelligence
A Learning Intelligence Platform that reads the signals a learning environment already produces, and turns them into pathways an institution can act o
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Bose
Digital retail experiences designed on the rails of an existing physical display system, built from years of Bose research and carried across in-store
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SAG-AFTRA
Research with 30 actors reshaped how SAG-AFTRA members track residuals, bringing the union’s internal payment process into the member experience
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LEGOLAND
A park-wide RFID game across LEGOLAND California, unlocked by a physical Key to the Kingdom and designed around one rule: no kid-facing screen time.
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Men’s Wearhouse
Twelve digital concepts tested with sixty customers in Chicago, narrowed to two, prototyped in the San Jose flagship and rolled out to Men’s Wea
Testimonials
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Britt is a talented experience design leader and someone I’ve always genuinely enjoyed working with. He brings intelligence, enthusiasm, and curiosity to every challenge, with a real desire to push the work forward and challenge the status quo.
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Britt is a talented experience design leader and someone I’ve always genuinely enjoyed working with. He brings intelligence, enthusiasm, and curiosity to every challenge, with a real desire to push the work forward and challenge the status quo, doing so without losing sight of research, best practices, or what will actually resonate with users.
One of the things I appreciate most about Britt is that he doesn’t “stay in his lane” in the best possible way. He brings a unique perspective to design and experience challenges, asks smart questions, and makes the work around him better. He’s also incredibly efficient without ever taking shortcuts.
Beyond all of that, Britt is simply a wonderful human and colleague. I’d happily work with him again and recommend him without hesitation!
Jennifer Stoll
VP, Integrated Marketing
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Britt was my go-to choice for UX work, and one of the best UX experts I’ve had the chance to work with. Beyond the craft, Britt leads with a calmness and charm that’s genuinely rare.
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I worked alongside Britt during my years at Valtech, where he grew into Experience Design Director, and for good reason. He was my go-to choice for UX work, and one of the best UX experts I’ve had the chance to work with.
Beyond the craft, Britt leads with a calmness and charm that’s genuinely rare. It made him a trusted presence internally and a user experience SME clients wanted in the room. He raised the standard of the work and the temperature of the team at the same time. I’d work with him again in a heartbeat.
Whatever he builds at Artifact Digital, his clients are in very good hands.
Zoran Miuca
VP, Delivery & Professional Services
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Britt has always been especially good at making sense of ambiguous problems. Rather than jumping to a single answer, he explores different approaches, brings the right disciplines into the conversation, and helps the team work toward the best solution together.
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I had the pleasure of working with Britt across many projects over the years, with me on the engineering side and him in UX/UI design and strategy. During that time, I also got to watch him grow from a Senior Experience Designer into an Experience Design Director.
Britt has always been especially good at making sense of ambiguous problems. Rather than jumping to a single answer, he explores different approaches, brings the right disciplines into the conversation, and helps the team work toward the best solution together. We collaborated on countless deceptively difficult interface problems, how to fit a lot of information or functionality into a small amount of screen space while still giving everything room to breathe and making the experience feel unique and polished. He has a great instinct for what needs to be prominent, what can be tucked away, and how all the pieces should work together.
As he moved into leadership, those same strengths translated beyond the individual design. He became someone who could bring clarity and direction to a larger problem without needing to dictate the answer. He creates space for different perspectives, asks the questions that help a team get unstuck, and is comfortable testing ideas and changing course when the work points somewhere better. From an engineering perspective, I particularly appreciated that his approach to design leadership was collaborative. Technical constraints and implementation realities were part of the conversation, not something handed off to engineering afterward.
He also made all of that work genuinely enjoyable. Britt is laid back, optimistic, and brings just the right dash of playfulness to a team. He always seemed to have a funny story or anecdote ready, was perfectly willing to laugh at himself, and could keep things light even when we were wrestling with a frustrating problem.
I always valued his perspective and trusted him as both a design partner and a leader. I’d happily work with Britt again, and I’d recommend him to any team looking for someone who can combine thoughtful UX strategy, strong design instincts, collaborative leadership, and a real ability to bring people together around difficult problems.
Christine Benedict
Lead Software Engineer, Valtech
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Britt is a creative force that can add value to any team. He brings with him personality and a unique approach to problem solving.
I have personally benefited from his work while spending time with him during his role at Crosspointe. Britt is always full of energy and drive to see projects completed and ensure all team members are involved.
It is no doubt that Britt is a one of a kind creative thinker and doer.
Patrick Montelongo
Growth & Customer Success Leader
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He’s a thoughtful and highly capable design leader who understands how things are built and is comfortable getting hands-on with prototyping. That combination is exactly what makes him effective as a Design Technologist.
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I had the pleasure of working with Britt at Valtech, where he consistently stood out for his ability to bridge design and technology.
He’s a thoughtful and highly capable design leader who understands how things are built and is comfortable getting hands-on with prototyping. That combination is exactly what makes him effective as a Design Technologist, able to move fluidly between design thinking and technical execution.
I’d gladly work with Britt again and recommend him to any team looking for someone who can connect design, technology, and execution.
Erik Parr
Senior Design Engineer
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I always know that when Britt’s on my project, the work is going to be top tier, well thought out, thorough, and backed by research and data.
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Working with Britt is a true pleasure. I’ve had the privilege of working with Britt on many projects for a variety of different clients over the years. Aside from being one of the kindest people I’ve worked with, I always know that when Britt’s on my project, the work is going to be top tier, well thought out, thorough, and backed by research and data. He has a knack of making even the toughest clients feel assured and confident in direction through his presentation of the work, and on a personal level he relates and puts everyone in the room at ease, all while being the consummate professional. I can’t recommend Britt highly enough, he’s a true asset to any team, and I’d jump at the chance to work with him again.
Chris Harris
Program & Project Leader
Contact
Have a problem that lives between design and engineering?
brisnit@gmail.com









